Why White Label?

April 12, 2022

Why White Label?

Creating your own technology doesn’t happen overnight. Opting to use a white label payment gateway ensures that you have the best quality facilities without having to do any of the work.

By rebranding an existing solution, you have the benefit of an already advanced and market moulded technology available to offer your clients. What has taken Cardstream nearly a decade to produce is yours to profit from within a fractionally short time frame. If you need a new function for your existing gateway product, then your company won’t need to develop it: we do it, sparing you the expense and culpability in the process.

What is White Labelling?

White labelling means selling goods or services of another company under your company’s brand identifiers; name, logo, packaging, etc. to use for your own distribution. This can be any type of product you want to trade. For example: food, clothes, technology, and payment gateways to name a few.

A white label payment gateway is a payment gateway solution that allows companies across business sectors and niche areas to offer payment processing under their official name while using third-party services. To put it simply, a company puts its logo and branding on the customised solution to use as its own.

Computer white label

The Benefits of White Labelling

Having a white label payment gateway solution at your disposal will assist with building trust and confidence with your customers through the services you offer. Some other reasons include:

  • Cost Effectiveness. Developing a payment gateway in-house can be extremely expensive with many additional costs and high transaction fees. A smart and sophisticated gateway solution takes a lot of time and skill to build and maintain.
  • Security. Payment solution providers like Cardstream have huge first-hand experience when it comes to fraud and chargeback prevention measures. White label payment gateway technology can ensure that your merchants’ payment data and transactions will always remain safely protected, combating the worry of fraud risk, chargebacks, and data breaches.
  • Enhanced Brand Recognition. Simply by choosing to use a white label payment gateway, you can ensure that your reputation as a company grows. A simple, secure, easy to use, and fully branded gateway is something a merchant always needs.

How To White Label

Cardstream is a multi-award-winning PCI DSS Level 1 independent payments gateway, providing white-label Partner resellers with access to our Open Payment Network. With our 200+ acquirer connections and anti-fraud service providers, we are able to connect our Partners and their merchants to an unrivalled global network of online payment solutions.

If you are interested in having a white label payment solution, then please contact us.