Express Checkout Methods

March 20, 2023

Express Checkout Methods

Express Checkout Methods are becoming more prevalent within the payments industry. Examples of these faster payment options include Apple Pay, Google Pay, and PayPal. The purpose of these payment methods is simple – let customers check out faster. Reduce cart abandonment and boost conversion by implementing these payment methods.

Benefits of Express Checkout Methods

  • Available for both first time and returning customers.
  • Familiar for many customers. They are more likely to feel comfortable paying in a way that they often use, and this boosts trust between Merchants and Consumers.
  • Express Checkout Methods are usable on many types of websites and apps.
  • Tokenisation and an existing payment account lead to a quick and simple checkout process.
  • You can access reporting and view transactions within Cardstream’s Merchant Management System.

Tips to Maximise Express Checkout Methods

Nearly half of all of E-Commerce transactions are done with a mobile device, so it is essential that you ensure your checkout page is mobile friendly. A way to do this is to make sure you don’t overcrowd the checkout page with many different payment buttons. Instead, choose a few popular Express Checkout Methods.

It is also important that you stay up to date with current payment legislation. Another thing it is vital to keep up to date with is the versions of Express Checkout Methods that you offer.

To learn how Cardstream can help your offerings, and to view our different Payment Gateway Solutions, please get in contact with us.

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